Double your referrals almost instantly

Published: Wed, 02/01/23

Even I'm guilty of not doing this sometimes...

Dear ,

I'll admit it. I make this mistake once in a while.

But, when I remember to do this, I always see referrals jump.

I'm talking about the simple act of: ASKING FOR REFERRALS.

For example, sometimes I'll reach out to some of the Chamber members and ask them:

"Can You Recommend 2 Quality Coptic Business Owners to Join the Coptic Chamber?"

And, if the answer is yes, which it usually is, I'll ask if it's too much trouble to just shoot them a quick email or make an intro for me. No problem.

Now, in terms of you and your business...

I'm willing to put a wager that at least 80-90% of our members do NOT routinely ask for referrals. It's time to change that.

Here Are a Few Tips to Follow When Asking for Referrals:

1 -- Referrals should never be left to chance. Construct a simple plan to SYSTEMATICALLY ask for referrals from clients/customers, friends, vendors, spheres of influence, etc.

2 -- If you think you're doing a decent job asking for referrals, you're probably not. You can do more and should do more. Much more.

3 -- There's no shame in asking for referrals. No, it doesn't make you look desperate. If anything, it makes you look like a savvy, highly dedicated business person.

4 -- Always give a reason why someone should refer to you. "Because when you refer clients to me, you'll never have to worry if they're well taken care of. They always will. If you send the business to someone else, they may not care as much as I do."

5 -- Create a referral "culture" where everyone on your team understands the importance of getting referrals and asking for them. Everyone should become OBSESSED with referrals.

6 -- Be "referrable" -- Perform in your business to the highest professional, business and personal standards possible. Talk the talk AND walk the walk.

7 -- Make it easy to refer to you. Provide referral sources with business cards, big referral postcards, and easy contact phone numbers.

As you can see, this is not hard to do. All it takes is a few preliminary steps and full commitment on your part.

Until next time...

And, remember, K.I.C. (Keep It Coptic).

To read Nader Anise's bio on Wikipedia, go to:

https://en.wikipedia.org/wiki/Nader_Anise

Your friend,

Nader

Founder of the Coptic Chamber

ABOUT NADER ANISE

For the last 30 years, Nader’s talents as a marketing strategist and copywriter have generated hundreds of millions of dollars for himself and his clients. In addition, he is a recognized PR expert, and has been featured in countless media outlets such as: The Wall Street Journal, NBC, CBS, Forbes, Bloomberg and USA Today.

Nader’s storied marketing and sales experience has enabled him to mentor business owners in all types of industries, including: legal, medical, financial, therapeutic, mortgage, investment, wealth, retail, insurance, transportation, pharmaceutical, clothing, restaurant, real estate, education, insurance, construction, internet, telecommunications, manufacturing and many others.

Nader has educated over 25,000 business owners from all around the world on sales and marketing.

To read Nader Anise's bio on Wikipedia, go to:

https://en.wikipedia.org/wiki/Nader_Anise

3 AMAZING FACTS ABOUT NADER ANISE, ESQ.

FACT #1: In 2001, Nader wrote a one page press release that generated over $2,200,000 in free national publicity.

FACT #2: Within four years of starting his law practice, Nader was featured on the cover of Lawyers Weekly USA section B (currently Lawyers USA) and was lauded for his remarkable achievement of building a "thriving law practice... without spending a penny on advertising."

FACT #3: Nader landed on the cover of the Wall Street Journal after sending the editor a cold email with a subject line that consisted of nine words, including, ONE key, riveting word.

(BONUS FACT): Nader wrote a direct mail letter for a small business that created such an overwhelming response, the owner sent Nader a frantic email with the message: "You're killing me with all the new business. We are busting at the seams and all my employees are freaking out..."

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