To read Nader Anise's bio on Wikipedia, go to:
Dear ,
I know this sounds simple -- almost too simple -- but when you really think about it, it boils down to this:
People Buy For One of Two Reasons:
1. Fear of Loss
2. Desire for Gain
That's pretty much it.
Anything you offer, anything you sell, will almost always fall into one of these two categories.
Why is it important to always keep this in mind? Because if you ever find yourself making an offer that doesn't follow this directive, examine yourself carefully.
At the same time, knowing this information will allow you to more narrowly focus your offer, if you find it skidding all over the place.
Once again,
1. Help your client/customer avoid losing something that's dear to them/close to their heart
OR
2. Help your client/customer gain something that's beneficial to them in some way.
Pretty much every industry, every profession, every business is built on either of the two. Make it work for you!
Until next time...
And, remember, K.I.C. (Keep It Coptic).
To read Nader Anise's bio on Wikipedia, go to:
Your friend,
Nader
Founder of the Coptic Chamber
ABOUT NADER ANISE
For the last 30 years, Nader’s talents as a marketing strategist and copywriter have generated hundreds of millions of dollars for himself and his clients. In addition, he is a recognized PR expert, and has been featured in countless media outlets such as: The Wall Street Journal, NBC, CBS, Forbes, Bloomberg and USA Today.
Nader’s storied marketing and sales experience has enabled him to mentor business owners in all types of industries, including: legal, medical, financial, therapeutic, mortgage, investment, wealth, retail, insurance, transportation, pharmaceutical, clothing, restaurant, real estate, education, insurance, construction, internet, telecommunications, manufacturing and many others.
Nader has educated over 25,000 business owners from all around the world on sales and marketing.
To read Nader Anise's bio on Wikipedia, go to:
3 AMAZING FACTS ABOUT NADER ANISE, ESQ.
FACT #1: In 2001, Nader wrote a one page press release that generated over $2,200,000 in free national publicity.
FACT #2: Within four years of starting his law practice, Nader was featured on the cover of Lawyers Weekly USA section B (currently Lawyers USA) and was lauded for his remarkable achievement of building a "thriving law practice... without spending a penny on advertising."
FACT #3: Nader landed on the cover of the Wall Street Journal after sending the editor a cold email with a subject line that consisted of nine words, including, ONE key, riveting word.
(BONUS FACT): Nader wrote a direct mail letter for a small business that created such an overwhelming response, the owner sent Nader a frantic email with the message: "You're killing me with all the new business. We are busting at the seams and all my employees are freaking out..."
Subscribe to our YouTube channel:
Did you enjoy this newsletter? Please share it using one of the buttons below:
|
|
|
