Dear ,
People think selling is all about trying to convince your prospect that what you're offering is what they should be.
Yes, sometimes it is about that. But is there an easier way? A better way?
Would you like to "bypass" the sales process, make it less stressful and less pushy?
Yes, there is a way... it called asking questions.
If you ask your prospect all the right questions, the prospect will SELL THEMSELVES. Why? Because their answers will naturally lead to what you're selling.
Let's say you own a computer repair company and want to sell your customer on a monthly or yearly subscription... but... you don't want to press them heavily on buying.
If you ask the correct series of questions, the sale will almost be made for for you.
So For Example...
YOU: How often would you estimate you need computer help?
PROSPECT: At least once or twice a month. Sometimes three times.
YOU: May I ask what you pay for every sales call?
PROSPECT: Let's see... I would say about $85 every time, sometimes more.
YOU: So, in an average month, you might pay around $170 for computer service?
PROSPECT: Yes.
YOU: Would it be attractive to you if you only paid $125 per month, for up to THREE service calls... and anything beyond that is only $65 per hour? That way, you're saving probably between $100-$150 per month.
PROSPECT: Yes, of course, that would be better.
YOU: Well, that's the program that we're offering if you'd like to sign up with us.
PROSPECT: That's a no brainer!
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You see... you want to ask the questions that lead the prospect to a no-brainer yes. You need to ask the right questions... AND... you need to have a no-brainer offer.
And, obviously, this type of approach can work for almost EVERY TYPE OF BUSINESS.
Just ask the right questions... and lead them to sell themselves.
Until next time...